Menu
The New Contemporary Art Magazine

Turn the Page: The First Ten Years of Hi-Fructose Opens in Virginia

Turn the Page: The First Ten Years of Hi-Fructose was born as a bi-coastal collaboration between contemporary art magazine Hi-Fructose based in San Francisco and the Virginia MOCA. Several years in the making, this exhibition celebrated the magazine's first ten years on Saturday night by bringing highlights of some of today's foremost contemporary artists who have appeared in its pages to Virginia Beach.


Mark Ryden’s “Rosie’s Tea Party”, featured on the cover of Hi-Fructose Volume 3.

Turn the Page: The First Ten Years of Hi-Fructose was born as a bi-coastal collaboration between contemporary art magazine Hi-Fructose based in San Francisco and the Virginia MOCA. Several years in the making, this exhibition celebrated the magazine’s first ten years on Saturday night by bringing highlights of some of today’s foremost contemporary artists who have appeared in its pages to Virginia Beach.


Ten years of Hi-Fructose Magazine greeted visitors who walked through Virginia MOCA’s doors on Saturday night.

The exhibit not only features original art from the magazine by artists like Audrey Kawasaki, Barnaby Barford, Camille Rose Garcia, Martin Wittfooth Mark Ryden, Ron English, Shepard Fairey, and Yoshitomo Nara, to name a few, but also an educational Art Lab and interactive installations, including Brooklyn based artist Olek’s first animation and Mark Dean Veca’s “Mad Hatter” mural, which colors a psychedelic lounge space with white bean bag chairs. Another highlight is Brian McCarty’s original Fisher Price view master reel, bringing his photographs of art toys to life which appeared in Volume 3.

Turn the Page stirred up some controversy earlier in the week when surrealist painter Mark Ryden’s “Rosie’s Tea Party” raised eyebrows for its religious connotations. That didn’t stop the event from being a sold-out success, attended by a colorful crowd of fans in their best “surreal” attire from within the local community and abroad, who were greeted by a carnival of live music and acrobatics as they ate Hi-Fructose treats and mingled with models swathed in Olek’s camouflage crochet art.


Co-founders Attaboy and Annie Owens attend the opening of Turn the Page: The First Ten Years of Hi-Fructose.

Some might think that Virginia Beach is an unlikely setting for such an event, and that art capital cities like Los Angeles or New York would have been more suitable locations. During a Q&A event on Sunday afternoon, magazine co-founders Attaboy and Annie Owens expressed that they couldn’t be happier about the collaboration with Virginia MOCA, and how it made the most sense to bring genres like Surrealism, Pop Surrealism, Graffiti and Street Art, and their favorite “weird art” where it is not readily accessible- to bring the art to the fans. The exhibit will go on a nationwide tour following its closing in December.


A sculpture by artist Beth Cavener, first featured in Hi-Fructose Volume 16.

Stay tuned for more photos from Turn the Page: The First Ten Years of Hi-Fructose here on our blog. The exhibition is on view at the Virginia MOCA through December 31st, 2016. For more information about the exhibition, coinciding events and workshops, and tour stops, visit the museum’s website.

Left to right: Scott Musgrove, Jennybird Alcantara


Tim Biskup


Scott Hove


Chris Berens


New York based artist Martin Wittfooth with his original painting, featured in Volume 19.


Artist Olek poses with models wearing her crochet creations, featured in Volume 29.


An Olek model poses with a painting by Mark Dean Veca.


Wim Delvoye


Gehard Demetz


Sculptor Barnaby Barford strikes a pose with his fox, featured in Volume 8.


Shepard Fairey


Kris Kuksi


Wayne White


Todd Schorr


Victor Castillo


Travis Louie


Kazuki Takamatsu


Beth Cavener

Meta
Share
Facebook
Reddit
Pinterest
Email
Related Articles
Pop Surrealist Mark Ryden (Hi-Fructose Vol. 18) has long incorporated alchemy and numerology in his fairytale-like world, filled with symbols and strange letters. The Los Angeles based artist once said that if he hadn't pursued art, his next choice would have been math or science. For his upcoming exhibition "Dodecahedron", opening December 10th at Paul Kasmin Gallery in New York, Ryden looked to geometry for inspiration. His exhibition is so named after the "dodecahedron", a 12-sided geometric shape of perfect symmetry and mystery.
In October 2015, Hi-Fructose Vol. 29 featured artist Olek visited the Virginia MOCA for a special workshop with community members and to plan a large-scale public artwork on site that will raise awareness about the waters near Virginia Beach. Over the weekend, the New York-based artist's project was unveiled at the opening of Turn the Page: The First Ten Years of Hi-Fructose - a larger than life future New York Times article covering the facade of the museum entrance. Olek's mural, crocheted in a photo-realistic style, imagines our Earth Day headline news in 2020.
Martin Wittfooth The Virginia Museum of Contemporary Art (MOCA) will feature some of the foremost contemporary artists through a ten year retrospective of Hi-Fructose Magazine. This exhibition is a unique opportunity to bring a broad spectrum of artwork by over 50 artists from the pages of magazines and computer screens to the walls of a contemporary art museum dedicated to educating on the significant art of today. "Turn the Page: The First Ten Years of Hi-Fructose" is a collaborative initiative by two like-minded organizations – MOCA in Virginia Beach, Virginia, and Hi-Fructose The New Contemporary Art Magazine in San Francisco, California. Both are committed to creating an awareness of contemporary art that is informative, imaginative and relevant. This multi-faceted exhibition will feature artists working in a variety of media including sculpture, installation, painting, ceramics, and photography as well as interactive community outreach and satellite exhibitions. A wide selection of educational programming, film screenings, panel discussions, and events will provide the public an opportunity to interact with the art and artists in exciting new ways. You can check out more info on the Virginia MOCA website and look for more updates on the exhibition coming soon!

Mark Ryden (Mixed media on paper, 13.5” x 10.75”)

Even outside of its varieties and many uses, the mushroom is a complicated, little fungus. Depicted by the artists of “Hi-Fructose Presents: The Art of the Mushroom,” coming to The Compound Gallery this month, it’s a prism of perspectives: fantastical or recreational, sexual or familial. The gallery describes this show as "an exploration into artists’ interpretations of the friendly, deadly, tasty, hallucinogenic, phallic, alien, and legendary mushroom." Here are just a few of the pieces featured in the show, with a roster of 50-plus artists.

Subscribe to the Hi-Fructose Mailing List